Advertising Archives
Amazon Goes From Quarterly To Monthly Payment
Amazon has announced that starting in 2007 it will be changing its payout from a quarterly payout schedule to a monthly payout schedule. This is a huge change for Amazon after sticking to the quarterly payout schedule for so long...
Your Traffic Source Determines Your Revenue With PPC
Which source of traffic generates the most income when it comes to Pay Per Click (PPC) advertising? Is it MSN, Yahoo!, Google search traffic or some other source? I did an entry on this last year and the finding was...
Improving Sales Conversions On Your Website
How can you improve the number of sales of visitors to your website? Improving conversion can be the number one key between having mediocre results and really turning your online business into something that works. But how can you increase...
Diversify Your Online Advertising Or Suffer - Getting Banned By Google
I have had very good success with Google AdSense throughout the years. During that time I have relied on them as my main source of revenue from my websites, but recently I have been reading horror stories of people being...
Affiliate Advertising Vs Pay Per Click
Which will make you more money, affiliate marketing where you get a commission, or Pay Per Click like Google Adsense and YPN? Well from what I've read it depends on your subject matter, but Robyn at Practical Blogging has delved...
How Can I Make Money From My Website?
So you've decided to attempt to make some money from your website or blog? Where do you start? What do you need to know? Well Steve Pavlina has done it and gives a very detailed and comprehensive article on the...
Traffic Does Not Equal Revenue
High traffic does not necessarily equal high revenue. The topic of your website, the content and the placement of ads all play into whether you will make any money at all. Just to emphasize this point let's take a look...
Increasing Your Revenue Through Geo Targeted Ads
Geo Targeting is determining where in the world a visitor is coming from via their IP address. For those who don't know everyone connected to the internet has an IP address. It is sort of like a phone number or...
Does Google PageRank Affect Website Income?
There's a nice comparison of two small sites -- 500-2000 page views a day -- in different niches and how they seem to compare in revenue over at Blog Herald. The comparison of the websites makes the case that Google...
MSN Visitors Produce Higher Revenue?
I have found that visitors from MSN search produce a higher Click Through Rate (CTR) and higher revenue for Google AdSense. It is across the board and on all sites that I've seen. I'm not sure if the same is...
Selling Text Links On Your Site
OK, I'll admit it, I've thought of selling text links on my sites. I haven't followed through though. Usually those wanting to buy text links on your site are looking for a Page Rank (PR) push of their site so...
Amazon Looking To Enter Online Contextual Advertising
It looks like Amazon is looking to get into the contextual advertising game to compete with the likes of Google AdSense, YPN and Microsoft AdCenter. While they already have their categories they don't have a true advertising system. They've been...
Your Website Designs Impact On Ad Placement And Performance
What impact does your website design have on your advertising performance? It has a whole lot to do with it and I'll show you why. First off let's tackle the actual size of your website. Size has a double meaning...
What Alternate Ads Should You Run For Those With Javascript Turned Off? The Experiment Begins
In my entry "Monetizing From Those With Javascript Turned Off" I covered that 7.5% of my users on Diggers Realm have Javascript turned off and therefore do not see Google Ads and other forms of advertising that use Javascript for...
Horizontal AdLinks Vs. Vertical AdLinks Vs. Ad Units And Ad Performance From Oct To December 2005
How well do certain ads perform? Are vertical ads better than horizontal ads? Where do AdLinks fit into this? Do AdLinks perform well? To answer these questions I have gone through the data for the past 3 months and come...
Starting With Nothing And Making Your Business An Online Success In 30 Days
You have nothing. You have no money, you're semi-retarded technologically and you want to start some sort of online venture. What should you do? Well, that's where Jennifer Laycock artificially set herself when starting out 30 days ago in an...
Monetizing From Those With Javascript Turned Off
Just about all of the contextual advertising services and many other types of services use JavaScript to include their ads on your website. This is great because it's easy to put the code on your website, have ads running and...
Testing Which AdSense Ads Will Show Up On Your Content Pages
So you're writing some nice content for a website that fits into a niche. You've done all the writing and spell checking and you've got your design all worked out. You've decided to go with Google AdSense for a little...
Will Pay Per Click Destroy Traditional Publishing?
It's quite obvious that traditional publishing lives or dies on advertising. Just pick up any popular magazine and you'll likely find that more than 50% of it is advertising. Subscription fee's just don't cover the costs and make enough profit...
Cost Per Keyword (CPK) Rising
While I haven't seen a huge increase in revenue myself this chart from DoubleClick shows that the Cost Per Keyword (CPK) is on the rise. Is this just cyclical are is it going to continue on this upward trend?...
Microsoft And Time Warner Joining Forces Against Google
The Wall Street Journal is reporting that Time Warner and Microsoft are in negotiations to combine their advertising related assets in order to take on Google. It is said to be a no money deal and strictly to leverage both...
November A Slow Month
November has been a disappointment as far as revenue. Diggers Realm went down in revenue for the first time in two months. The holidays are surely not going to help with so many people off of the web. It seems...
Effects Of Google AdWords Separate Bidding For Content On AdSense Publisher's Revenue
What impact will the recently launched individual content bidding for AdWords advertisers by Google have on publishers revenue? Well there's two ways to look at it. One pessimistic, one optimistic. First, the pessimistic view which basically sees a massive devaluing...
Google Adwords - Analyzing Your Expenses Vs. Sales
If you are using Google AdWords to market your product or service you should treat it just like any other form of advertising. The good thing is that Google provides you with enough information to derive your cost per sale,...