Inside Online Advertising
By Diggers Realm

Does Google PageRank Affect Website Income?

There's a nice comparison of two small sites -- 500-2000 page views a day -- in different niches and how they seem to compare in revenue over at Blog Herald. The comparison of the websites makes the case that Google PageRank (PR) could make the difference in your advertising revenue.

Now I see PR as only playing into where your web pages show up in terms of search on Google. The more authoritative your site (high PR) the higher on the results page your pages appear for certain terms on Google. Of course they take into account other things like the relevancy of your pages, the title etc. So I don't see PR playing a direct role in income. The fact they compared two different niches also doesn't make a fair comparison as different areas pay higher for advertising.

Anyway it's a nice little article to read in terms of linking and how it affects your Google PR.

I'd also like to point out that in the comments someone seems to scoff at the low revenue in the example sites they chose. $3 a day? What good is that from a website? Well $3 a day is $90 a month from a website that's only a few months old. I'd say that's not too shabby.

How about if you had 10 of them would you be thumbing your nose at the $900 a month they brought in?

I sure wouldn't.

Tipped by: Marketing Tools Review who has some nice information on getting links back to your site.

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Posted on Mon Feb 27, 2006 at 12:48 AM | Permalink | Email This | Blogroll IOA! |


I score very high on google when I look for Chris Gribble but not in much else. It does make sense that the higher PR you have the better traffic will be. Also too true $90 a month is better than nothing. And, it will more than likely grow.

Posted by: Chris Gribble | October 17, 2006 07:18 AM

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Posted by: DEAN FOSTER | November 27, 2006 01:47 PM

I have a site which gets unique 500 visits a day, but it makes nothing in terms of ad sales. Another site gets just about 30 visits a day, still makes small amounts in earnings. No idea why!

Posted by: India Travel | February 26, 2009 08:02 PM

Yes, I think the google page rank effects the sales. The better page rank you have the more hits and traffic you will have which will generate more income for you. so it is important to have a higher page rank on google.

Posted by: mytravelindiaguide | July 4, 2010 05:35 PM

Thanks for the post i'm going to try to monotize my site now

Posted by: Make Money Online | April 23, 2011 09:33 PM

It is really hard to comment on this one. But i must say that if you put advertisements on your website, the page rank is dropped. I dont know why google does that but the page rank is dropped from the search engines and you start to see a drop in the traffic to your website.
I think one just continue to put original content on the website because thats what matters the most in page rank and eventually getting visitors.

Posted by: guruofreflexology | April 19, 2012 02:26 PM

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